Strategic Thinking. Empowered Results

The Sigmuh Team unites diverse talents and perspectives with a dedication to excellence. Our commitment to your success is a calling that guides every decision. With a deep understanding of your challenges and aspirations, we create strategies tailored to your brand objectives.

PATRICE BENN
Founder

Patrice Benn is an accomplished media marketing executive with over two decades of experience leading high-performing teams across the National Media, Corporate, Non-Profit, and Government industries. As the founder of Sigmuh Media Group, Patrice is responsible for developing and implementing the company's brand monetization strategy.

Her unique strengths and expertise enable her to deliver innovative programs that engage key partners, support vigorous expansion, and create value for all stakeholders. Patrice has a successful track record of partnership development, and an ability to identify new business opportunities with local and global organizations. Her work with a diverse creative team offers increased adaptability to the ever-shifting marketplace.

A big sister first, Patrice's passion for nurturing others only matches her love for authentic, delicious food. Her interest in culture, sports, and the arts forms the cornerstone of Sigmuh's partnerships, driving the creative and strategic vision of the company.

SANDY LIM
Director of Operations

As the Director of Operations at Sigmuh Media, Sandy Lim brings a wealth of experience in team leadership, financial management, and strategic planning. Her ability to manage complex projects and adapt to changing market conditions has consistently led her clients to achieve remarkable success.

With a hands-on approach honed through years of working with various small businesses, Sandy takes the time to understand each client's unique needs, fostering tailored solutions that drive growth and success. Her practical mindset, characterized by honesty and transparency, underscores her "no BS" attitude and her genuine desire to see people thrive.

Sandy's commitment to excellence and achieving results is matched by her dedication to fostering a positive and collaborative culture at Sigmuh Media.

Born and raised in Toronto, Sandy brings a rich cultural perspective and a deep understanding of diverse communities to her role. Her blend of professional expertise, entrepreneurial spirit, and personal passions makes her an invaluable asset to Sigmuh Media and a driving force behind its continued success.

MARLON PAUL
Director of Broadcast Production

Marlon Paul is a prolific director of Photography with extensive experience as a Director, Content Creator and Editor. Marlon will serve as the Director of Broadcast Production which will include the production of UBX Docuseries featuring the rise of the Badminton Industry in North America and the notable athletes that are the most accomplished in the sport. He will also be responsible for heading up the Television Broadcast Production that will be aired to 110 million viewers across North America.

Marlon Paul has worked on documentaries and covered live sports and entertainment programs including and not limited to the NHL, Special Olympics, CFL and in news for notable clients including National Geographic, NBC, ABC, CNN, PBS, CBS, Starz, and Fox in the US, TSN, CBC, City TV, CTV, and Global TV in Canada, ARD in Germany and SABC in South Africa.

His experience spans 27 years with vast international field experience in over 18 countries including Italy, Greece, France, Sudan, Zaire, Nigeria, Rwanda, South Africa, Hong Kong, India, Macau, Malaysia, Singapore, Thailand, Taiwan, Trinidad, Jamaica, and Haiti.

WHITNEY LIN
Director of Product Manufacturing

Whitney Lin is a bilingual business lawyer registered in China, specializing in the import of branded merchandise synonymous with her clients' intellectual property. With a keen understanding of market trends in the global marketplace, Whitney ensures her clients stay informed and aligned with shifting consumer interests.

As the Director of Product Manufacturing, Whitney oversees the entire manufacturing process. She ensures high quality and efficiency, manages supplier relationships, coordinates production schedules, and maintains compliance with industry standards and regulations. Whitney's multifaceted skill set ensures a seamless integration of product development, marketing, and manufacturing processes.

Her refined palate makes her the ideal advisor for client decisions, whether or not dim sum is involved. Outside of her professional life, Whitney is an avid gardener, dedicating her leisure time to nurturing a variety of fruit trees and flowers.

MYLES DANFORD
BD | Digital & Experiential

Myles Danford is a dynamic content creator and business strategist at Sigmuh Media, with a passion for digital media and a proven track record in influencer marketing, e-commerce, and business development. His distinguished career includes producing a national television show, excelling as an account executive, and leading successful digital activations, Myles implements e-commerce platforms and online payment processing for sales and business management to drive client success.

As a consultant, Myles guides clients in building fully operational websites and crafting effective marketing plans, ensuring seamless digital integration and optimal performance. His extensive experience with large brands and leading successful digital campaigns make him an invaluable asset to the Sigmuh Media team.

Beyond his professional accomplishments, Myles's passion for sports, and his diverse interests in tech, food, cars, and sneakers, armed with a 6'3" stature and strategic business acumen, make him a towering figure in the digital media landscape, driving innovation and success for Sigmuh Media and its clients.

DARIO GERADO
BD | Content Producer

Dario Gerardo is a natural storyteller and dedicated Business Development professional hailing from the vibrant culture of Uruguay and nurtured in the dynamic city of Toronto. Dario's educational background in film and television offers creative direction to our production management, making him a versatile asset to our team.

With a strong passion for sports and fitness, particularly in the realm of soccer, he embodies the spirit of athleticism and camaraderie. Dario is a proud and dedicated father, he finds immense joy in guiding his children both on and off the soccer field, where he also coaches kids' soccer teams, instilling values of teamwork and perseverance.

When he's not crafting innovative marketing strategies, you can find him indulging in his love for film and the arts or basking in the sun at his favourite beach spot. An unabashed coffee addict, his boundless energy fuels his drive for success. Dario Gerardo, a true embodiment of passion, dedication, and unwavering ambition.

PATRICK BENN
BD | Strategy & Quality Assurance

Patrick Benn is an accomplished Business Development and Quality Assurance Manager. With a robust background in Quality System Management, Patrick excels in implementing and maintaining ISO 9001 standards, ensuring top-tier quality and consistency across all projects.

Patrick's diverse skill set includes a passion for customer outreach and engagement, which he combines with his technical knowledge to create and refine systems that enhance client satisfaction. As a self-described speed enthusiast, Patrick brings the same zeal to his professional pursuits, constantly seeking innovative solutions and improvements.

In the realm of marketing, Patrick leverages his skills in networking and client engagement to build and maintain strong relationships. His interpersonal communication abilities are second to none, making him a valued liaison between the firm and its clients.

Patrick Benn is not just a business development manager; he is a passionate and driven professional, committed to delivering outstanding results and fostering meaningful relationships.

TYLER LAU
Photographer

Born in Edmonton, Alberta, Canada, Tyler embarked on a journey across continents that shaped his perspective as a photographer. At 4, he moved to a fourth-tier city in Southern China, where his father gave him an old point-and-shoot camera, sparking his interest in photography.

At 8, Tyler moved to South Korea, living there for 10 years. As a Third Culture Kid, he honed his photography skills, capturing the essence of his unique experiences. His extensive travels have given him a deep understanding of diverse cultures, allowing him to bridge cultural gaps and foster connections.

Tyler's mission is to encapsulate the diverse cultural narratives and emotions that transcend borders. Recently, he has also discovered a passion for long-distance running, adding another dimension to his explorations and connections with the world.

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